The aim of this study was to explain factors that influence customer requests for equipment rental. The results of the study indicate that the environmental aspects are rarely considered during the rental process. The main aspects that influence customers to rent are economic and practical aspects. In order to influence the customer to consider sustainable renting the study suggest increased availability of information, customer relationship, and communication. An environmental certification system for equipment is suggested as a solution to simplify the sustainable renting process.
Ellinor Berg Environmental Economics and Management
• Circular economy & Circular bussiness models • Sustainable development • Environmental economics • Value-based banking • Pro-active • Organized • Creative • Deliver in time • Team-player